ENQUIRY FORM

FORMATS

EXPRESS MODEL

Investment slab: 5-7 Lakhs
Area required: 100 Sqft

CAFE MODEL

Investment slab: 10-13 Lakhs
Area required: 200-350 Sqft

SHOP MODEL

Investment slab: 24-30 Lakhs
Area required: 400-1000 Sqft

MASTER FRANCHISE

Investment Slab: As per Territory

COMPREHENSIVE BRAND SUPPORT

Gara Matka has devised a systematic assistance program for partners for smoother function of the franchised outlets.

SETUP AND SELECTION

The brand will assist in determining the right location or establishment of the restaurant and would help in its setup according to the brand guidelines.

TRAINING

The brand will conduct comprehensive training program on how to manage the restaurant operations for the main staff.

EQUIPMENT

The brand will provide detailed list of equpiments required if any according to the specific format.

FACILITATION

The franchisees will benefit from ongoing R&D, product development & enhancement and other market development initiatives taken by the brand from time to time.

PROCESS MANAGEMENT

The brand will develop system to track the inventory, employees and performance of each franchised restaurant.

MARKETING

The brand will share its experience and knowledge on how to market and communicate the brand position.

ADVERTISING & PROMOTIONS

The brand will organize events specific to advertising & promotions of Garam Matka at national level. Printed materials like brochures, pamphlets, banners etc would be provided on cost basis.

PR COVERAGE

The brand will ensure regular PR coverage at regional / national levels. It would be instrumental in centralized brand building through print/outdoor/web/electronic media.

TEA AND CAFE MARKET

Originating in China, tea currently represents one of the widely consumed beverages in the world. It is commonly prepared by pouring hot or boiling water over cured leaves of the tea plant. The cultivation of tea requires specific solid and climatic conditions which are present in various developing nations like India, China, Sri-Lanka, Kenya etc.

The emergence of chained tea lounges along the same lines as those that have driven the rise in coffee culture is helping to reinvent tea culture in India. India has a long and well established tradition of tea consumption.

Tea is rich source of antioxidants and offers numerous health benefits such as reducing the risk of heart attack and stroke, weight loss, maintaining bone health, boosting immunity and enhancing digestion. At present there are numerous formats in which tea products are manufactured and sold which include loose tea, teabags, bottled and canned ice tea, ice tea powders and milk tea powders.

UNIQUE FRANCHISE EXPERIENCE